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Big News – Your Facebook Account can have Your Name

 June 13, 2009

By  Blaine Millet

Big News on Facebook. Beginning June 13, Facebook gives you the opportunity to own a customized Facebook URL. Why is everyone going to be jumping on their computers to grab theirs? Glad you asked: My friend, Janelle Elms made the following points in a recent message.

It’s easier for your friends to remember and use your URL that is your name. And even more importantly for on-line commerce, the customized URL’s provide your on-line buyers improved security and confidence when they can see a familiar name that they can relate to. Wouldn’t your customers rather be directed to a page that said Facebook.com/YOURNAME instead of where you currently have to send our customers which is http://www.facebook.com/home.php?#/profile.php?id=757659047&ref=profile (this links to my friend Janelle who originated much of this post in a message to me. She is a wealth of information.)

And if you need more practical reasons, how about these?
  • Customized URL’s rock for branding purposes
  • Customized URL’s fit on a business card!!
  • Customized URL’s are good for optimizing search engines (seo)

Janelle reports, “Facebook has hinted that whatever name you pick will be used for ‘other things’ down the road…yum – all promotions are good promotions. And probably the most important reason that you want to grab yours is so your competitor doesn’t! eeks! Oh, and BIG hint…Facebook will recommend you use your real name, but…isn’t there another name you would like to promote?” (Can you tell that Janelle is a high level coach for eBay sellers?)

Ok, you are reluctant to jump right in. You want more information. Then you are in luck, because PC World has written step-by-step instructions on how to do this. http://www.pcworld.com/article/166611/personalized_facebook_urls_10_important_points.html
Make sure you read the details (especially for Facebook pages) and then get on-line to grab your newly-available, customized, Facebook URL!

Blaine Millet

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About the Author

Blaine is an author, speaker, and President of WOM10. He is a thought leader in the area of Customer Obsession and generating massive Word-of-Mouth for organizations. He has a laser focus on helping companies become "REMARK"able where their customers do their marketing for them.

  1. If I already have an account am I supposed to sign up for a NEW account and that one will end up being the name I choose at the end of the URL? Or, is there somewhere I'm supposed to go since I have an existing account and ask for the new URL deal to make this change for me?
    Stu

  2. There is no need to create a NEW facebook account. Your facebook account should give you a one-time option to select a permanent name for your account. For example, mine is facebook.com/Clay.Loges When this custom URL option was introduced June 13, it was automatically offered to facebook users who'd established accounts by a date earlier this spring. If you created your facebook account in the past few months, you may not yet have the option to create your custom URL. But it will be offered shortly to you.

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