HAPPY NEW YEAR!!
I can’t believe all the blogs I have been reading that are so focused on silly issues – maybe it’s just that they are glad to be done with 2009. Such things as do we call it “twenty 10” or “two thousand and ten” – who cares. And do we all make New Years Resolutions that fit into the standard bucket every year – lose weight, get our finances under control, read more, be nicer to the world, blah, blah, blah.
Don’t get me wrong, I LOVE starting a New Year – it is exciting and full of hopes and dreams. What I don’t support is all the “media rhetoric” trying to tell me what resolutions I should have based on the ads that they are carrying by their sponsors. Don’t appreciate the manipulation, thank you.
Why not make some serious resolutions – or better yet, some strategic plans to really make a difference – either personally or professionally. Pick 3 things to focus on – if you get them done, find 3 more. It’s not that difficult. Having done a lot of strategic planning in my days, it is much easier than most people make it out to be.
Here is a “resolution” for you. Commit your company to a social media program that builds Word-of-Mouth by 3 times what you have now and do it at 1/2 the cost you spent this past year. Now that is a resolution most CEOs would support and put their shoulder behind. In 2010, it is not only possible, but Word-of-Mouth can be stepped up TODAY. Gotta love those kind of resolutions.
Happy New Year – Peace and Safety above all…