If you're like almost every business on the planet, you want to improve in one or more of these areas...
When you go
BEYOND DIFFERENTIATION™
you can significantly improve in all areas
Our Mission at WOM10
To inspire and help leaders create a foundation and culture to become “REMARK”able™ by going BEYOND DIFFERENTIATION™...becoming
THE ONLY ONE their customers tell others to work with or buy from
What's the one thing people talk about when they talk about your business or organization?
Is it your PRODUCTS (these are commodities today…someone can freely acquire them from a variety of companies around the world)?
Is it your SERVICES (these are commodities today…someone can find the same service faster, at a lower cost, or more convenient).
OR, do they tell others how you are truly DIFFERENTIATED because...
- They TRUST you
- How they make you "feel" because of the EXPERIENCE you give them with every interaction
- How you HELP them improve their life and/or their business
These are the THREE CRITICAL FACTORS a business needs to excel in if they are to be truly differentiated beyond their products and services. And they are purposefully built by business who go BEYOND DIFFERENTIATION™.
Going BEYOND DIFFERENTIATION™ works (guaranteed) when you create a foundation built on TRUST, a WOW Customer Experience, and looking for ways to Help your audience improve. It creates a Culture people talk about...a lot!
These three critical factors, when working together, help a business go BEYOND DIFFERENTIATION™ and become “REMARK”able™...becoming THE ONLY ONE their customers love to talk about and tell others about. In today's highly connected and Social Media driven world, this translates to massive Word-of-Mouth...creating an army of Advocates and Marketing Agents™!
The BOOK, STOP Marketing - Your Customers Are Dying To Do It For You - How to become “REMARK”able™ will give you the exact recipe and formula for building the FOUNDATION you need to go BEYOND DIFFERENTIATION™
We live in a NEW ECONOMY...the Customer Economy. The Customer Economy tells us the customer is firmly and completely in control of their choices and purchasing decision...not the company. People don’t talk about commodities (unless they just want a lower price). They talk about how you make them feel when they interact with your company and whether or not they trust you.
Ask yourself and your leaders a critically important key question...
"How would your business improve (more profitable, higher growth, greater scalability, greater enterprise value) if you had an army of Advocates working on your behalf...for FREE...telling others how incredibly awesome and amazing you are?
Getting your audience to tell others you are THE ONLY ONE to work with is for the ultimate STRATEGY FOR SUCCESS!
When you OBSESS OVER YOUR CUSTOMERS and build a CUSTOMER OBSESSED CULTURE, they choose you as THE ONLY ONE in your industry to talk (REMARK) about. They see you as unique and memorable. And according to Forrester, Gartner, McKinsey, Adobe, Accenture, IBM, and a host of others, their research tells us Customer Obsession is a way to escape commoditization and avoid becoming extinction.
THE GOOD NEWS...the ONE THING you can own and be in complete control of is HOW YOU MAKE YOUR CUSTOMERS FEEL.
How you make your customers (and audience) feel is a vital cornerstone to going BEYOND DIFFERENTIATION™ and becoming “REMARK”able™. It is what customers want from a business. And they are willing to pay more...89% of those surveyed said they would pay more for an awesome experience.
And when you deliver a WOW Customer Experience, you are also helping to build more TRUST.
Trust is the "currency" in the Customer Economy. If your customers TRUST you, you will lead. If you don’t have TRUST, you will become irrelevant.
There is NO ONE on the planet that will ever become your advocate if they don't Trust you...period. TRUST is vital today. If you have it YOU GET TALKED ABOUT! We share what we TRUST.
When you go BEYOND DIFFERENTIATION™ and become “REMARK”able™, you become THE ONLY ONE customers want to buy from. We help companies build this FOUNDATION and CULTURE, regardless of your particular product or service or size. You become a Customer Obsessed organization which builds massive amounts of TRUST, delivers a WOW EXPERIENCE, and consistently finds ways to HELP your audience.
Are you ready ? Let's get started by learning which path works best for you...