July 24, 2008

I have a new title for all you executives out there – Chief EXPERIENCE Officer.  What do you think?  I actually have used this title a number of times and have received quite interesting and positive feedback from all sorts of people. Why?  Here are some of the excerpts from their comments. “The customer experience

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CEO – “Chief EXPERIENCE Officer”

July 21, 2008

Over the past several months there is one comment I have been hearing consistently from top executives, middle management and marketing professionals.  They are all telling me, “We don’t “really” understand our customers all that well and what motivates them to be loyal.  In fact, we aren’t really sure what experience we can offer that

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No. 1 issue – “We don’t really know our CUSTOMERS”

July 18, 2008

I have been reading and listening to some speeches given by Kevin Roberts, Worldwide CEO of Saatchi and Saatchi, one of the most respected and revered advertising agencies in the world.  Why, you might ask, would I be reading and getting deep into what an advertising agency is doing?  Great question – let me explain.

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I’m inspired…Lovemarks

July 17, 2008

The Wharton School of Business online newsletter, http://knowledge.wharton.upenn.edu/index.cfm, had an excellent discussion (and video interview) with Colleen Barrett, CEO of Southwest Airlines. The article, “Southwest Airlines’ Colleen Barrett Flies High on Fuel Hedging and ‘Servant Leadership”, described what makes Southwest a “one of a kind” organization and the only domestic airline that can boast posting

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Keeping it simple…

July 16, 2008

Let me start by just saying the Customer Experiences Blog is BACK!! I apologize to all of you that have been religiously checking in our our blog on a regular basis, only to find not a lot of new content has been published – that all changes TODAY! There have been a number of exciting

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Sorry for the “gap”…

July 2, 2008

I wanted to let our readers know of a site that is not only stacked full of information and articles but is one that actually has some quality content.  The site is CEO Refresher and it looks like a Newsletter, website and Blog all rolled into one. OK, so i might be just a little

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A GREAT Resource for CEO’s