Best Practices, Breaking News, Business Strategy, CEO Insights, Customer Experience, Customer Loyalty, Customer Service, Economy, Employee Retention, Expectations, Increased Profitability, Market Differentiation, Promise-Driven Organizations, Promises, Relationships, Seattle Business, Trust

“Marry Your Customer” – Well, sort of…

I just recently released an article, “Marry Your Customer – Creating Trusted, Loyal Relationships,” ...

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Business Strategy, Customer Experience, Customer Loyalty, Market Differentiation, Promise-Driven Organizations, Promises

Taking E-Myth Thinking to a Higher Level with Promises

I have recently been introduced to the entire E-Myth philosophy and way of thinking ...

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CEO Insights, Customer Loyalty, Customer Service, Expectations, Promise-Driven Organizations, Promises, Trust

Oxymoron: Comprehensive Sales and Marketing Plans (Comprehensive?)

Today I was browsing a website that lists member requests for assistance with various ...

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Business Strategy, CEO Insights, Customer Experience, Customer Loyalty, Employee Retention, Expectations, Market Differentiation, Promise-Driven Organizations, Promises, Relationships, Trust

Promises and Commitments – Changing an Organization

The other day, I was interviewing a group of people from a customer of ...

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Business Strategy, CEO Insights, Customer Loyalty, Employee Retention, Expectations, Market Differentiation, Promise-Driven Organizations, Promises, Trust

Business Mission – A Mini-Series

So what about Business Missions?  While it’s popular these days for CEO’s to have the ...

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Business Strategy, Customer Experience, Customer Loyalty, Customer Service, Employee Retention, Expectations, Increased Profitability, Market Differentiation, Promise-Driven Organizations, Promises, Relationships, Trust

PROMISES – why has the exception become the NORM

I am really bothered these days by the word PROMISES – not by the ...

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Customer Loyalty, Employee Retention, Expectations, Increased Profitability, Market Differentiation, Promise-Driven Organizations, Promises, Relationships, Trust

Promise-Driven Organizations Deliver!

Welcome to a new blog about Promise-Driven Organizations. Let’s face it – ALL of ...

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